- Blog Analytics
- Mobile Analytics
- Social Network Analytics
- Web Analytics
The chart below summarizes blog referrals from Internet keyword searches (in the Google, Yahoo! and Bing search engines, respectively) versus social media marketing (Facebook, Twitter, LinkedIn, etc.) for a specific 11-month period. Google Internet keyword searches consistently generate the highest percentage of blog referrals: about 50% in each of the first 5 months of 2012.
Social media has a role to play in website and blog marketing, but it is secondary to that of Internet search.