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Tablet and Digital Platform Olympic 2012 Video Watching





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Tablet and Digital Platform Olympic 2012 Video WatchingAbout 582,182 Tablet-owning Anglophone and Francophone Canadians – 18 years and older – watched 2012 Olympic videos via the Internet on their Tablet, smartphone, TV, and/or computer. London Olympic online video viewing behaviour is based on a Media Technology Monitor (MTM) video content viewing research press release and Q3 2012 Bell Canada Quarterly Report posted in the Tumbleweed Market Research and Analytics Wiki. Both MTM and Bell data suggest many Canadians watch online video across several digital platforms. The estimate of Tablet-owning Canadians who watched the 2012 Olympics via the Internet on a digital platform is also based on May 2, 2011 Elections Canada voter registration data. About 24,257,592 Anglophone and Francophone Canadians were eligible to vote in this election.

Deloitte Tablet ownership forecast video and Tablet online video trends suggest future Olympics may be watched via iPads, PlayBooks and other Tablets by more Canadians. Tablet PC online video watching estimates by city reports the number of Tablet owners in cities who might watch future Olympic video brodcasts via the Internet. Tablet monthly video watching data indicates that Canadian Tablet owners watch approximately 16 online videos per month. Tablet App online video goals involves capturing Tablet PC viewing of online videos in Google Analytics or another web analytics software. Tablet Apps in Canada lists iPad, PlayBook and other apps for consuming online video and content. Tablet App online videos research summarizes Tablet App information and Tablet PC videos.


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