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Marketing analytics professionals may take this 8-week, online advanced web analytics course to help them measure interactive websites more effectively. This advanced web analytics course is offered the first of every month by the University of San Francisco (USF). Webmasters, website marketing professionals and online marketing executives will benefit from advanced web analytics knowledge contained in this course. Enroll in the USF Advanced Web Analytics course and become highly-skilled at using web analytics to improve visitor experiences and maximize online conversions.

Below is a list of the general website marketing analytics topics that the course will address, however, a more detailed course outline is also available:

- Introduction to Advanced Analytics and Measurement

- Traditional Analytics Components

- Google Analytics

- Analytics Tracking and E-Commerce

- Measuring Off Site

- Analytics Reports

- Advanced Analytics

- Analytics Case Studies